Business Development Manager - Affinity & Direct Corporate Business
JOB LOCATION: CfC House, Nairobi
DEPARTMENT: Sales and Distribution
KEY
OBJECTIVE OF THE JOB:
To grow and manage
the Affinity Channel, Broker and new direct Corporate business
by establishing relationships, ensuring acquisition
of new business and retention of acquired/existing ones
to achieve business targets.
KEY
TASKS:
• Prospect,
develop and create partnerships with targeted organizations in order
to generate affinity y new account sales, new direct corporate
business and portfolio growth
• Develop sales budget
and marketing strategies to achieve business targets
• Ensure Affinity
Partners, direct Corporate business and Group Life
Schemes financial objectives are met/exceeded by
securing additional opportunities for marketing.
• In conjunction with
the business, Design and develop new innovative
insurance solutions to satisfy the current market segment
• Grow affinity
and direct Corporate sales and ensure quality across multiple clients
and group life products.
• Monitor and
manage the performance of affinity & directs Corporate clients
with regards to profits, claim ratios and standards
• Act as
the primary contact for Affinity
scheme/direct corporate business and communicate
regularly with partners to move initiatives forward.
• Capture and
analyze affinity channel & direct Corporate channel performance
data, including customer touch point analysis
• Understand
Affinity Partner’s goals/objectives and translate
them into actionable solutions to
drive profitability and partner/constituents satisfaction
• Be involved in
planning aspects around the development and growth
of Affinity Programs ( product enhancements, program enhancements,
and the development of new Affinity channels
to help grow new business acquisition)
• Lead, develop
and implement long term customer centric sales plans for affinity,
broker & direct Corporate channel to drive new
business acquisition and retention of renewal business.
• Build and
strengthen relationships with our affinity
partners and direct corporate business to maximize
business return at every opportunity and ensure retention
• Develop and
train an alternative sales distribution network for the target products.
• Build up
detailed knowledge about the company’s products and keep abreast of
market conditions and developments.
Academic and
Professional Qualifications:
• Bachelors degree
in a business related field
• Insurance
Industry professional qualification : ACII or FLMI and COP is an
added advantage
• A strong qualification
in Sales & Marketing
Experience:
• A minimum of 4
years work experience in an insurance/financial services industry,
3 of which are in direct insurance sales preferably to
Corporate client
• Key account
management
• Excellent relationship
management
• Experience in
a Partner marketing environment
• Experience in
business development and marketing of group insurance products
• A strong
knowledge of insurance and financial
services regulatory compliance requirements
• In depth
understanding and delivery within a relevant operating environment
Specific
Computer Skills:
• Proficiency in Microsoft
Office
Personal and
Interpersonal Skills:
• The incumbent
should possess Strong presentation and organizational skills
• Have the ability
to spot an opportunity and turn it into a viable business proposition,
• Strong
commercial acumen,
• First class
Sales, Marketing and Negotiation Skills,
• Effective communication
skills,
• Working
knowledge on group life with strong marketing/sales skills,
• Excellent
networking, social and interpersonal skills.
• Self motivated assertive
and result oriented.
• The incumbent
must also be a person with impeccable honesty and integrity.
If you
meet the requirements of the above position
please send an email application together
with detailed and updated CV and contacts of three professional references to
hr@cfclife.co.ke by 24
August 2012.
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